Hyatt Launches Initiative in Support of Small Businesses
Hyatt Regency Atlanta celebrated the city’s food culture by providing kitchen space to Anna Bell’s Kitchen Mac & Cheese.
Small businesses are having a tough time during the COVID-19 pandemic, and Hyatt Hotels Corp. is ready to lend them a helping hand. This week, the company announced its “Hyatt Loves Local” initiative, which is a global effort by its hotels to uplift and partner with the businesses that have been affected by the pandemic.
Almost 60 of its hotels and resorts in the Americas, Asia Pacific, Europe and the Middle Feast are providing complimentary resources and exposure to these businesses, which will continue operating and provide Hyatt guests with experiences that help nurture a connection to their communities. “By always listening to our guests, members and colleagues, we understand their strong desire to not only experience the Hyatt hotels’ destinations but also to have the opportunity to support local communities,” Hyatt Senior Vice President of Brand Loyalty, Brand Marketing and Consumer Insights Amy Weinberg said.
“We have been caring for the communities in which Hyatt hotels operate for more than 60 years, and we are proud so many Hyatt hotels around the world are finding new, creative ways to lift up beloved local businesses in this time of need through Hyatt Loves Local,” she said. One of the partnerships includes the Hyatt Regency Atlanta providing complimentary kitchen space to Anna Bell’s Kitchen Mac & Cheese shop, and selling Anna Bell’s goods in its lobby market.
The hotel’s general manager, Derrick Morrow, noted that it was proud to participate in Hyatt Loves Local and offer its space. “Beloved local purveyors like Anna Bell’s Kitchen Mac & Cheese help define Atlanta’s food and culture scene, and supporting them through the challenges presented by the COVID-19 pandemic is especially important,” he added. “Making our collaboration even more special, our Hyatt Regency Atlanta guests love enjoying a classic Southern dish from a celebrated local business from inside our hotel.”
Motif Seattle, a Destination Hotel, also is partnering with Monorail Espresso, a woman-owned business that began as a mobile espresso cart. Because of the pandemic, Monorail’s sales were halved at its two brick-and-mortar shops and had to temporary close its third location. Motif Seattle will feature a pop-up shop, MxM, in its lobby where visitors can buy coffee growlers, beans and Monorail Espresso swag until the end of 2020.